Air France made always its best to develop a robust policy of posting. Poster by its universality, is easily understandable; its spontaneous symbolism and its simplicity of use, corresponds perfectly to the needs of Air France by conveying its image worldwide. The series of posters are grouped around the same subject, the tourist evocation, or concepts concerning air transport.
Air France is in the world, one of the companies having particularly highlighted this type of support with its collection of creators' posters, for example Georges Mathieu for 1970s, Yann Arthus-Bertrand for the last years.
Refer to the chapter Shop to discover the other collections, on sale at the Shop of the Museum.